Promote the right listings
Check the listings and advertising strategies your seller account can use.
eBay ads management
Select listings for promotion and see how advertising fees affect the margin left on each sale.
Working with Australian businesses since 2004
Are your eBay listings ready for promotion?
Separate winners from slow stock
Group listings by trading goal, available stock and margin.
Understand the true cost of a sale
Read advertising charges alongside marketplace fees and the cost of fulfilment.
Worked example
Work out what is left after an advertised sale
Two listings can sell at the same price and leave different margins. A bulky item may cost more to pack and deliver.
- Inputs
- Sale price, product cost and fulfilment
- Platform
- Check listing fees and the proposed ad charge
- Decision
- Promote only the listings that fit your target margin.
Eligibility, listing groups and the cost of sale
Eligibility and listing assessment
Check the seller account, eBay site and listings available for promotion. Availability varies by marketplace.
A strategy matched to the trading goal
Review the advertised items, margins and fee basis before selecting a general or priority strategy.
Listing groups and campaign setup
Group listings around stock and trading goals. Agree targets and spend limits before campaigns go live.
Reporting with attribution in context
Review attributed sales and advertising charges alongside normal trading results. The management quote is separate from eBay fees.
From listing review to reporting
Review the account and catalogue
Tell us which eBay marketplace you trade on, what you sell and which promotions already run. We confirm authorised access and inspect the account and listing requirements. This identifies whether the first job is campaign assessment, setup or listing-readiness work.
Agree the commercial boundaries
Confirm the listings, strategy, objectives and management responsibilities. Your quote separates our fee from eBay advertising charges and any additional content work. We agree how changes to campaign settings are approved and what information you will receive at each review.
Manage and review the evidence
Review campaign reporting alongside stock, offer and trading changes. We explain proposed adjustments and their purpose. Changes in eligibility, marketplace rules or listing availability are considered at each review so the campaign remains connected to the products you can sell.
eBay Ads Management questions
Is eBay advertising available to every seller?
No. Requirements depend on the tool and account. Australian priority-strategy guidance includes seller-performance, account-activity and listing requirements. We check your available options before quoting a launch; access and approval remain with eBay.
Do general and priority campaigns charge in the same way?
No. Australian guidance distinguishes click-based priority advertising from general campaigns charged on attributed sales. We review current attribution conditions and charges for your marketplace and account, then explain the proposed strategy in your quote.
Can you manage advertising on another eBay country site?
Tell us which site you want to advertise on. We check local tool availability, account access and listing eligibility before including it in the scope. A campaign on eBay Australia should not be assumed to cover advertising on every other eBay marketplace.
How do you price eBay Ads management?
Contact us for a quote based on your catalogue, markets and workload. Assessment, setup, content and reporting are clearly scoped. eBay fees are separate from management costs; sales and returns are not guaranteed.
Get an eBay Ads quote
Share your eBay marketplace, a few priority listings and the trading goal for the campaign. We’ll review your brief and confirm the scope and costs with you.